Singapore
Verve The Live Agency Expands to Asia with New Singapore Office: Verve The Live Agency, the award-winning experiential marketing agency and certified B Corp, has announced the opening of its new office in Singapore. This expansion marks a major milestone in the agency’s global growth strategy and further solidifies its presence across key international markets.
With thriving offices already established in Dublin, London, and Amsterdam, Verve’s move into Asia reflects its commitment to delivering connected live experiences for global and regional brands. The Singapore office will be led by Michael Pring, Country Head, Singapore and Global Client & Development Director, supported by Verve’s global leadership team, including Founder Ronan Traynor, COO Barry Muldowney, and Group Creative Director Mike Kettles.
“Singapore has become one of the world’s most dynamic hubs for global business and live experiences,” said Michael Pring. “There’s a tremendous opportunity to bring Verve’s creative energy, sustainability focus, and collaborative approach to brands across the region.”
Founded in Dublin more than 30 years ago, Verve has evolved into Ireland’s largest experiential and brand activation agency, serving an impressive roster of global clients such as Diageo, Coca-Cola, Google, TikTok, LinkedIn, Intel, BMW, Jaguar Land Rover, Deloitte, AbbVie, Smurfit WestRock, and Universal Pictures.
According to COO Barry Muldowney, “This expansion comes after a period of strong international growth, where Verve’s creative excellence has been recognised with several of the industry’s top accolades.”
As part of The Opus Group—a global network comprising over 600 professionals across Opus Agency, MAS, and Verve—the Singapore launch strengthens the group’s ability to deliver seamless, connected brand experiences worldwide.
Founder Ronan Traynor added, “Opening a dedicated office in Singapore is a natural next step for Verve. It allows us to collaborate more effectively across time zones and continue delivering outstanding results for clients wherever they operate. It also opens new global opportunities for our talented team.”
Verve’s commitment to creativity, sustainability, and culture remains central to its identity. The agency’s B Corp certification, along with its ISO 20121 and ISO 14001 accreditations, reflects its dedication to responsible event management and sustainable business practices. Recognised as a Great Place to Work 2025 and winner of Campaign’s Experience Awards 2025 for Best Event Team, Verve continues to set industry benchmarks for innovation and excellence.
