The MAD Buzz

Dr Tausif MalikOpinion: When Policy Becomes Perception-How America’s Brand Is Paying the Price: The idea of the United States as a global brand—synonymous with opportunity,...

Movement - Accounts & People

M+C Saatchi Sport & Entertainment Middle East Strengthens Leadership with Strategic Senior Appointments

UAEM+C Saatchi Sport & Entertainment Middle East has announced...

Promotions & PR

Over Half (51%) of Consumers Want Promotions That Go Beyond a Basic Discount

Satish NairOver Half (51%) of Consumers Want Promotions...

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

May 2, 2026

INDIAKlook Taps Farah Khan for Summer Campaign to Drive...

Awards

Mathrubhumi Group Wins Global Honours at Golden Award of Montreux 2026

May 1, 2026

IndiaMathrubhumi Group Wins Global Honours at Golden Award of...

Advertising

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

May 1, 2026

USAGlobal technology giants delivered strong financial performances this quarter,...

Digital & Tech

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

April 30, 2026

SpainFreepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative...

Asia, Australia & NZ

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

April 27, 2026

Hong KongSports x Marketing Synergy Seen as Key to...

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Breaking

South Asia

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

Awards

Mathrubhumi Group Wins Global Honours at Golden Award of Montreux 2026

Advertising

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

Digital & Tech

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

South Asia

View All

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

The MAD Buzz Desk - May 2, 2026

Mathrubhumi Group Wins Global Honours at Golden Award of Montreux 2026

The MAD Buzz Desk - May 1, 2026

Ajmal Perfumes announces Ranveer Singh as brand ambassador

April 23, 2026

End of an Era: Legendary Singer Asha Bhosle Passes Away at 92

April 12, 2026

Snapchat Launches ‘Cricket in a Snap’ to Help Brands Tap India’s IPL-Fueled Gen Z Fandom

March 10, 2026

‘Unwarranted sensationalism’: Indian Government suspends TRP ratings of news channels amid Iran war

March 7, 2026

MENA Region

View All

Ajmal Perfumes announces Ranveer Singh as brand ambassador

The MAD Buzz Desk - April 23, 2026

M+C Saatchi Sport & Entertainment Middle East Strengthens Leadership with Strategic Senior Appointments

The MAD Buzz Desk - April 21, 2026

PRCA MENA appoints exclusive Regional Boards 2026

April 17, 2026

Dubai Police, RTA Launch‘Drive Like Your Mum’s Watching’ Campaign to Promote Safer Roads

April 15, 2026

Yas Island Redefines Family Travel with ‘The Answer is Yas’ Campaign

April 13, 2026

Footballco Announce First Saudi Women’s Football Awards – Roshn Group Confirmed as Exclusive Presenting Partner

April 10, 2026

Media

View All

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

The MAD Buzz Desk - May 1, 2026

Nithya Raman Unveils Plan to Revitalize Los Angeles Film Industry

The MAD Buzz Desk - April 27, 2026

PBS Secures Over 50 Nominations for 47th News & Documentary Emmy® Awards

The MAD Buzz Desk - April 19, 2026

YouTube Bans Viral Pro-Iran AI LEGO Videos Targeting Trump Amid Escalating ‘Meme War’

April 15, 2026

Disconnect to Reconnect: Why Phone-Free Dining Is the Next Big Lifestyle (and Brand) Movement

April 13, 2026

South Asian Female Finalists Make History in The Apprentice 2026

April 11, 2026

American Public Media Announces New Digital Audio Advertising Network

April 10, 2026

Founders Media Secures Strategic Investment from Foras.ai to Scale WAYA Media Across MENA

April 6, 2026

The Walt Disney Company Sets Leadership Team For Expanded Disney Entertainment Segment

March 18, 2026

America

View All

Nithya Raman Unveils Plan to Revitalize Los Angeles Film Industry

The MAD Buzz Desk - April 27, 2026

Opinion: When Policy Becomes Perception -How America’s Brand Is Paying the Price

Dr Tausif Malik - April 26, 2026

Celebrating 75 Years of the AAF Advertising Hall of Fame: A Night of Icons, Innovation, and Legacy

April 25, 2026

lululemon Names Proven Brand Builder Heidi O’Neill as Chief Executive Officer

April 23, 2026

Burger King Goes Galactic with Limited-Time Menu Inspired by The Mandalorian and Grogu

April 23, 2026

Kraft Heinz Inks Breakthrough Deal With National Football League as First-Ever Condiment Partner

April 21, 2026

Europe

View All

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

The MAD Buzz Desk - April 30, 2026

Mediareach Advertising Receives Agency of the Year Honour at GG2 Awards 2026

The MAD Buzz Desk - April 26, 2026

Over Half (51%) of Consumers Want Promotions That Go Beyond a Basic Discount

April 21, 2026

BBH Creates Campaign to Transform School Food Across the UK

April 19, 2026

South Asian Female Finalists Make History in The Apprentice 2026

April 11, 2026

Microsoft Shifts $700 Million Global Media Business from Dentsu to Publicis Groupe

April 4, 2026

Advertising

View All

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

The MAD Buzz Desk - May 2, 2026

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

The MAD Buzz Desk - May 1, 2026

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

The MAD Buzz Desk - April 30, 2026

Celebrating 75 Years of the AAF Advertising Hall of Fame: A Night of Icons, Innovation, and Legacy

April 25, 2026

Ajmal Perfumes announces Ranveer Singh as brand ambassador

April 23, 2026

Burger King Goes Galactic with Limited-Time Menu Inspired by The Mandalorian and Grogu

April 23, 2026

Kraft Heinz Inks Breakthrough Deal With National Football League as First-Ever Condiment Partner

April 21, 2026

BBH Creates Campaign to Transform School Food Across the UK

April 19, 2026

FCB Health New York Becomes Olixir New York, Launching a New Global Brand for Omnicom Health

April 19, 2026

Editorial & Interviews
Editorial & Interviews

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

The MAD Buzz Desk - May 2, 2026

INDIAKlook Taps Farah Khan for Summer Campaign to Drive...

Mathrubhumi Group Wins Global Honours at Golden Award of Montreux 2026

The MAD Buzz Desk - May 1, 2026

IndiaMathrubhumi Group Wins Global Honours at Golden Award of...

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

The MAD Buzz Desk - May 1, 2026

USAGlobal technology giants delivered strong financial performances this quarter,...

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

The MAD Buzz Desk - April 30, 2026

SpainFreepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative...

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

The MAD Buzz Desk - April 27, 2026

Hong KongSports x Marketing Synergy Seen as Key to...

Nithya Raman Unveils Plan to Revitalize Los Angeles Film Industry

The MAD Buzz Desk - April 27, 2026

Zaheer Darbar - Entertainment EditorNithya Raman Unveils Plan to...

Africa

View All

TikTok Pledges $200,000 in Ad Credits to Boost AI Media Literacy in Sub-Saharan Africa

The MAD Buzz Desk - March 12, 2026

365 Digital, Truecaller join forces to scale advertising across Kenya & South Africa

The MAD Buzz Desk - March 5, 2026

Winners of the 2025 FM AdFocus Awards Announced in Johannesburg

December 7, 2025

GALA Elects New Global Officers, Brinsley Dresden to Serve as Global Chairman

December 2, 2025

Shah Rukh Khan Becomes a Billionaire, Surpasses Taylor Swift and Tom Cruise with $1.4 Billion Net Worth

October 2, 2025

Nike Reintroduces “Just Do It” to Today’s Generation with “Why Do It?” Campaign

September 13, 2025

Asia, Australia & NZ

View All

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

The MAD Buzz Desk - April 27, 2026

Moonfolks Launches Operations in Brunei, Expands Southeast Asia Footprint

The MAD Buzz Desk - March 14, 2026

YouGov: Milo, Woolworths, and Ford Lead Australia’s Word-of-Mouth Brand Surge in 2026

March 12, 2026

Singapore Tourism Board Appoints BLKJ Havas as Creative Agency

March 4, 2026

Meta Acquires Singapore-Based AI Startup Manus AI in $2 Billion Deal, Strengthening Global Push for Autonomous Agents

December 31, 2025

Singapore Film Society To Honour Director Jack Neo With Lifetime Achievement Award

December 28, 2025

Promotions & PR

View All

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

The MAD Buzz Desk - May 2, 2026

Burger King Goes Galactic with Limited-Time Menu Inspired by The Mandalorian and Grogu

The MAD Buzz Desk - April 23, 2026

Over Half (51%) of Consumers Want Promotions That Go Beyond a Basic Discount

The MAD Buzz Desk - April 21, 2026

PRCA MENA appoints exclusive Regional Boards 2026

April 17, 2026

5WPR Publishes First-Ever Fortune 500 PR Spend Analysis, Revealing Major Transparency Gaps

April 16, 2026

Smashing Bus Shelter Sparks Apology Ad as Delivery Robots Face Scrutiny in Chicago

April 15, 2026

Yas Island Redefines Family Travel with ‘The Answer is Yas’ Campaign

April 13, 2026

AMP3 PR Agency Trend Watch 2026: Cultural Shifts Redefine Fashion, Beauty & Travel Narratives

April 10, 2026

Jarrard Expands Leadership Team with Senior Appointment and Multiple New Hires

March 13, 2026

Marketing

View All

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

The MAD Buzz Desk - April 27, 2026

Hong KongSports x Marketing Synergy Seen as Key to...

Over Half (51%) of Consumers Want Promotions That Go Beyond a Basic Discount

The MAD Buzz Desk - April 21, 2026

Satish NairOver Half (51%) of Consumers Want Promotions...

Chipotle relaunches rewards with “Rewards on Repeat,” delivering more value without trade-offs

The MAD Buzz Desk - April 17, 2026

Satish NairChipotle relaunches rewards with “Rewards on Repeat,” delivering...

5WPR Publishes First-Ever Fortune 500 PR Spend Analysis, Revealing Major Transparency Gaps

The MAD Buzz Desk - April 16, 2026

USA5WPR Publishes First-Ever Fortune 500 PR Spend Analysis, Revealing...

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

Nithya Raman Unveils Plan to Revitalize Los Angeles Film Industry

Opinion: When Policy Becomes Perception -How America’s Brand Is Paying the Price

Mediareach Advertising Receives Agency of the Year Honour at GG2 Awards 2026

Celebrating 75 Years of the AAF Advertising Hall of Fame: A Night of Icons, Innovation, and Legacy

Ajmal Perfumes announces Ranveer Singh as brand ambassador

lululemon Names Proven Brand Builder Heidi O’Neill as Chief Executive Officer

Burger King Goes Galactic with Limited-Time Menu Inspired by The Mandalorian and Grogu

Digital

View All

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

The MAD Buzz Desk - May 1, 2026

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

The MAD Buzz Desk - April 30, 2026

YouTube Bans Viral Pro-Iran AI LEGO Videos Targeting Trump Amid Escalating ‘Meme War’

April 15, 2026

TikTok Pledges $200,000 in Ad Credits to Boost AI Media Literacy in Sub-Saharan Africa

March 12, 2026

Snapchat Launches ‘Cricket in a Snap’ to Help Brands Tap India’s IPL-Fueled Gen Z Fandom

March 10, 2026

365 Digital, Truecaller join forces to scale advertising across Kenya & South Africa

March 5, 2026

Movement

View All

lululemon Names Proven Brand Builder Heidi O’Neill as Chief Executive Officer

The MAD Buzz Desk - April 23, 2026

M+C Saatchi Sport & Entertainment Middle East Strengthens Leadership with Strategic Senior Appointments

The MAD Buzz Desk - April 21, 2026

WPP appoints Anne-Isabelle Choueiri as Chief Transformation Officer

April 10, 2026

PostcardMania Appoints Chris Foster as Chief Evangelist to Empower Small Businesses with Marketing Education

April 7, 2026

Microsoft Shifts $700 Million Global Media Business from Dentsu to Publicis Groupe

April 4, 2026

Jarrard Expands Leadership Team with Senior Appointment and Multiple New Hires

March 13, 2026

Featured

Disconnect to Reconnect: Why Phone-Free Dining Is the Next Big Lifestyle (and Brand) Movement

Dr Tausif MalikDisconnect to Reconnect: Why Phone-Free Dining Is the Next Big Lifestyle (and Brand) Movement: The next time you step into a trendy restaurant...

Featured

End of an Era: Legendary Singer Asha Bhosle Passes Away at 92

Zaheer Darbar - Entertainment EditorEnd of an Era: Legendary...

Featured

International Women’s Day: Real Food, Real Leadership: A Health Blueprint for Women Leaders

Dr. Shabana Parvez, MD, FACEPInternational Women's Day: Real Food,...

MENA

Tzkrti.com Launches Cultural Impact Fund to Empower Arab Artists Across SWANA and the Diaspora

MENATzkrti.com Launches Cultural Impact Fund to Empower Arab...

Featured

Farhan Akhtar’s Excel Entertainment Strikes Historic Deal With Universal Music Group, Valuation Crosses ₹2,400 Crore

Zaheer DarbarFarhan Akhtar and Ritesh Sidhwani-owned Excel Entertainment has...

Events, Exhibitions & Awards
Events, Exhibitions & Awards

Mathrubhumi Group Wins Global Honours at Golden Award of Montreux 2026

The MAD Buzz Desk - May 1, 2026

IndiaMathrubhumi Group Wins Global Honours at Golden Award of...

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

The MAD Buzz Desk - April 27, 2026

Hong KongSports x Marketing Synergy Seen as Key to...

Big Tech Earnings Highlight Advertising Strength as AI Drives Next Phase of Growth

The MAD Buzz Desk - May 1, 2026

USAGlobal technology giants delivered strong financial performances this quarter,...

Freepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative Industry

The MAD Buzz Desk - April 30, 2026

SpainFreepik Rebrands as Magnific, Reflecting Shift in AI-Driven Creative...

Sports x Marketing Synergy Seen as Key to Hong Kong’s Economic Growth

The MAD Buzz Desk - April 27, 2026

Hong KongSports x Marketing Synergy Seen as Key to...

Nithya Raman Unveils Plan to Revitalize Los Angeles Film Industry

The MAD Buzz Desk - April 27, 2026

Zaheer Darbar - Entertainment EditorNithya Raman Unveils Plan to...

Klook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings

South Asia

The MAD Buzz Desk - May 2, 2026

INDIAKlook Taps Farah Khan for Summer Campaign to Drive Experiential Travel Bookings: Travel experiences platform Klook India has launched a high-impact summer advertising campaign...

Marketing

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