IAB Adjusts 2025 Outlook Amid Ad Buyers’ Macroeconomic Concerns: Social, Retail Media, CTV Will Still See Double-Digit Growth
USA:
IAB Adjusts 2025 Outlook Amid Ad Buyers’ Macroeconomic Concerns: Social, Retail Media, CTV Will Still See Double-Digit Growth: Advertisers, facing a shifting economy, are...
UAE Media Council Issues 1,800 Advertiser Permits to Boost Digital Advertising
UAE
UAE Media Council Issues 1,800 Advertiser Permits to Boost Digital Advertising: The UAE Media Council announced at the 14th edition of the International Government...
OOH Powers Sports Marketing Playbook: Majority of Sports Fans Recall Seeing Out of Home Ads, Most Take Action
USA
OOH Powers Sports Marketing Playbook: Majority of Sports Fans Recall Seeing Out of Home Ads, Most Take Action: Out of home (OOH) advertising is...
Tempest Earns Silver at Prestigious MADDYS 2025 Awards for “Fast Fashion” Campaign
India
Tempest Earns Silver at Prestigious MADDYS 2025 Awards for “Fast Fashion” Campaign: Tempest Advertising Pvt. Ltd. has proudly secured the Silver award at the...
Publicis Groupe Middle East acquires Chain Reaction
UAE
Publicis Groupe Middle East has acquired Chain Reaction, a leading independent digital marketing agency in the region, in a strategic move to reinforce its...
