The MAD Buzz Desk

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81% of Americans Open to Trying New Grocery Brands, Study Finds

USA81% of Americans Open to Trying New Grocery Brands, Study Finds: A new consumer study by market research consultancy Reach3 Insights reveals that 81%...

Ascendant Loyalty Marketing Launches ‘Petals Rewards’ Program for Global Floral Supplier Mayesh

Satish NairAscendant Loyalty Marketing Launches ‘Petals Rewards’ Program for Global Floral Supplier Mayesh:U.S.-based consultancy Ascendant Loyalty Marketing has announced the successful launch of Petals...

TikTok Pledges $200,000 in Ad Credits to Boost AI Media Literacy in Sub-Saharan Africa

KenyaTikTok Pledges $200,000 in Ad Credits to Boost AI Media Literacy in Sub-Saharan Africa: Global social media platform TikTok has announced a $200,000 investment...

Mile Marker Appoints Lauren Fraser as SVP of Strategy & Transformation

USAMile Marker Appoints Lauren Fraser as SVP of Strategy & Transformation to Drive Growth and Innovation: Mile Marker has announced the appointment of Lauren...

YouTube Becomes the World’s Largest Media Company, Surpassing Disney

USAYouTube Becomes the World’s Largest Media Company, Surpassing Disney: In a major shift in the global media landscape, YouTube has officially been crowned the...

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APO Group Earns Five Global Communications Awards in 2026

South AfricaAPO Group Earns Five Global Communications Awards in...

IAMAI Launches E-Commerce Council of India to Drive the Future of India’s $120 Billion Digital Commerce Economy

Yousuf KhanIAMAI Launches E-Commerce Council of India to Drive...

Nielsen to Acquire DoubleVerify in $2.15 Billion Deal, Creating End-to-End Media Intelligence Platform

Satish NairNielsen to Acquire DoubleVerify in $2.15 Billion Deal,...

ANNOUNCING THE INDUCTEES INTO THE AAF 2026 ADVERTISING HALL OF ACHIEVEMENT

USAANNOUNCING THE INDUCTEES INTO THE AAF 2026 ADVERTISING HALL...
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