The MAD Buzz Desk

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Kantar Media Appoints Former WPP CEO Mark Read as Chairman

UKKantar Media Appoints Former WPP CEO Mark Read as Chairman:Kantar Media has announced the appointment of Mark Read, former chief executive of WPP, as...

AAF Inducts Eight Trailblazers Into the Advertising Hall of Achievement

USAAAF Inducts Eight Trailblazers Into the Advertising Hall of Achievement — Ashley Graham Honored With Cultural Force Award: The American Advertising Federation (AAF) lit...

MLB forms new three-year media rights agreements with ESPN, NBCUniversal and Netflix

Major League Baseball (MLB) has finalized three groundbreaking media rights agreements with ESPN, NBCUniversal, and Netflix for the 2026–2028 seasons. These deals will significantly...

Culver’s Launches Nationwide ‘Delicious Rewards’ Program as Loyalty Trend Surges

USACulver’s Launches Nationwide ‘Delicious Rewards’ Program as Loyalty Trend Surges: Culver’s has rolled out its new Delicious Rewards loyalty program nationwide on November 17,...

I&B Ministry Raises Government Ad Rates by 26% to Boost Print Media Ecosystem

IndiaI&B Ministry Raises Government Ad Rates by 26% to Boost Print Media Ecosystem: In a significant policy step, the Ministry of Information & Broadcasting...

Breaking

IAMAI Launches E-Commerce Council of India to Drive the Future of India’s $120 Billion Digital Commerce Economy

Yousuf KhanIAMAI Launches E-Commerce Council of India to Drive...

Nielsen to Acquire DoubleVerify in $2.15 Billion Deal, Creating End-to-End Media Intelligence Platform

Satish NairNielsen to Acquire DoubleVerify in $2.15 Billion Deal,...

ANNOUNCING THE INDUCTEES INTO THE AAF 2026 ADVERTISING HALL OF ACHIEVEMENT

USAANNOUNCING THE INDUCTEES INTO THE AAF 2026 ADVERTISING HALL...

Farzana Baduel named among BBC Rising Roots 2026 changemakers

UKFarzana Baduel named among BBC Rising Roots 2026 changemakers:...
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